The Effect of Digital Transformation on Organizational Performance With Innovation as a Mediation Variable at Hermina Pekalongan Hospital

  • Siti Pattihatun Nasyiroh Faculty Economics and Business, Universitas Pekalongan, Indonesia
  • Wenti Ayu Sunarjo Faculty Economics and Business, Universitas Pekalongan, Indonesia
  • Chalimah Chalimah Faculty Economics and Business, Universitas Pekalongan, Indonesia
Keywords: Digital transformation; Innovation; Organizational Performance

Abstract

The primary objective of this research is to examine the impact of digital transformation on the performance of Hermina Pekalongan Hospital, while considering innovation as a mediating variable. Digital transformation refers to the application of advanced digital technology across all facets of an organization, leading to substantial changes in operational methods, interactions, and customer service delivery. The participants in this study consist of the staff members at Hermina Pekalongan Hospital. To analyze the data, this research employs simple regression analysis along with interaction tests, also known as Moderated Regression Analysis (MRA). The data collection process involves the utilization of a questionnaire. The findings of this research demonstrate that digital transformation exerts a positive and noteworthy influence on organizational performance.