PENGARUH FENOMENA FOMO DAN LITERASI KEUANGAN TERHADAP KEPUTUSAN MAHASISWA DALAM BERINVESTASI DI PASAR MODAL

Rasyidatunnisa; Neti Hekawati; Siti Nazila Rahma

Rasyidatunnisa Universitas Islam Negeri Antasari Banjarmasin
Neti Hekawati Universitas Islam Negeri Antasari Banjarmasin
Siti Nazila Rahma Universitas Islam Negeri Antasari Banjarmasin

Keywords: Fenomena FoMo, Literasi Keuangan, Keputusan Investasi, Pasar Modal

Abstract

Investment is increasingly in demand by the younger generation, including university students. Given that in financial management, investment has a very important urgency for financial sustainability now and for the future. This study aims to determine the effect of the FOMO phenomenon and financial literacy on students' decisions to invest in the capital market. The research method used in this research is qualitative with data collection techniques in the form of questionnaires and literature review. The results of this study indicate that the Fomo phenomenon and financial literacy affect students' decisions to invest in the capital market. The better one's financial literacy can affect rationalization in making decisions in investing.