ETIKA BISNIS TERHADAP KEPUASAN KONSUMEN

Abstrak

This study aims to determine the influence of the application of business ethics in business that can affect the level of consumer satisfaction. The method in this study uses Systematic Literature Review (SLR). This research includes the analysis of indexed articles and articles from journals that have an ISSN (International Standard Serial Number) number electronically, which have been published via the internet with the E-ISSN code. Ethics in doing business is something that must be carried out in a company, ethics is a very important thing. In the management of a business, the application of business ethics is one of the factors that plays an important role in maintaining business sustainability.