INFLUENCE OF FINANCIAL LITERACY, FINANCIAL ATTITUDE, AND SAVINGS MOTIVATION ON FINANCIAL MANAGEMENT BEHAVIOR AMONG MILLENIAL UNIVERSITY STUDENTS

  • Nabila Putri Amaria Universitas Slamet Riyadi
  • Sisca Dian Rahmawati Universitas Slamet Riyadi

Abstrak

Introduction/Main Objectives: This study aims to analyze the influence of financial literacy, financial attitude, and savings motivation on financial management behavior among millennial university students.. Background Problems : Millennials navigate a financial landscape shaped by digital evolution and economic challenges, marked by low financial literacy, impacting attitudes towards money and savings motivations, crucial for managing complex financial behaviors and options. Novelty : Financial Literacy, Attitude, and Motivation as Architects of Millennial Financial Management Behavior in Higher Education. Research methods: This research was carried out on financial management actors or implementers specifically for students at the Faculty of Economics, Slamet Riyadi University, Surakarta. the data analysis applied multiple linear regression analysis, F-test, t-test, and coefficient of determination. Finding/ Results : The findings indicate that financial literacy significantly affects financial management behavior, financial attitude has a significant influence on financial management behavior, and saving motivations also has a significant role in shaping financial management behavior among millennial university students. Conclusion: this research provides insights into the effectiveness of different strategies in promoting financial well-being among millennials, thereby informing policymakers, educators, and financial institutions in designing more tailored and effective financial literacy initiatives for this demographic group.

Referensi

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